Ram just unveiled the 2027 Ram TRX, but that might not be the biggest reveal of the year. In fact, if you want something crazy and hopefully cheaper, you need to pay attention right now. While I was not invited to the official event, a journalist at the scene made a massive mistake. Specifically, they attempted to blur out an embargo board in the background of a photo. However, their effort was a failure. As a result, we now have confirmed dates and proof that a new Ram muscle truck lineup is imminent.
This leak changes everything for street truck enthusiasts. Furthermore, it confirms that Stellantis is not done with high-performance internal combustion trucks. In this report, I am breaking down the visual evidence that proves Ram is building a street-performance lineup to sit alongside their off-roaders.
Decoded: The Embargo Board Fail
The leak stems from a photo taken during the recent Ram event. In the background, there is a menu board clearly labeled “Embargo Dates.” Although the journalist tried to blur the text, they neglected the reflection on the polished floor. Consequently, flipping and rotating the image makes the text legible. First, it lists the TRX and Power Wagon Diesel. However, the real bombshell is below that text.
The board clearly displays the date: February 9th at 8:00 AM Eastern Time. In addition, the text explicitly says “Muscle Trucks.” Note the pluralization. This suggests we are not just getting one vehicle. Instead, we could see a launch of different street trucks arriving together. This aligns with information I received regarding multiple trucks coming down the pipeline.
Furthermore, the text “Race for the Seat” appears on the board. This likely connects to the NASCAR event Ram currently sponsors. Previously, articles stated that Ram would reveal who will take the free agent seats for their NASCAR series in February. Therefore, this February 9th date It will likely host both the driver announcement.
Visual Analysis: The Street Truck Exposed
Beyond the text, we have visual confirmation of the truck itself. Ram officially leaked an image that tells a deeper story if you look closely. I believe this truck is effectively a Ram RHO or TRX built for the street. For instance, if you place the leaked image next to a current RHO, the headlights are identical. Moreover, the vents next to the headlights match the ones on the RHO and the generation one TRX.
The bodywork provides further proof of its performance nature. The truck clearly features a widebody front fender. Additionally, you can see the marker light on the fender. Since that marker light only appears on widebody trucks, this is 100% a widebody pickup. The grille style also matches the RHO perfectly. Below the grille, the “mail slot” opening carries over from the TRX and RHO design language. Finally, the steel bumper and fog light pods are identical to the off-road models.
Ram is essentially raiding the parts bin to create this machine. They are keeping the body panels consistent with the RHO. Consequently, they do not need to manufacture entirely new exterior parts. This strategy should help keep development costs down while delivering an aggressive look.
The Smoking Gun: Hellcat Wheels
The most telling aspect of this leaked truck is the wheel choice. At first glance, you might think they pay homage to the SRT10 truck. However, upon zooming in, the reality is much more exciting. These wheels look exactly like the “Warp Speed” wheels from the Dodge Challenger Hellcat and Redeye.
I verified this by comparing the image to a 2017 Challenger Hellcat. They are virtually the same wheel. Historically, Dodge only offered these wheels on more expensive vehicles like Hellcats and Redeyes. While I cannot confirm if this truck has a Hellcat engine yet, the wheel choice is deliberate. It signals that this is a street-focused machine, not an off-roader.
Return of the Quad Cab
Another critical detail is the cab configuration. The silhouette in the photo does not look like a Crew Cab. It appears shorter. However, it is not quite a single cab either. It looks remarkably like a Quad Cab. Ram already has this cab configuration in their lineup, typically on Tradesman, Big Horn, and Express trims.
This suggests Ram might be creating a budget-friendly entry-level muscle truck. By using the Quad Cab, they save weight and cost. As a result, we could see a widebody truck with RHO fenders at a much more accessible price point. This aligns with the goal of making performance trucks obtainable again.
Potential Engines and Names
Since the board said “Muscle Trucks,” we are likely looking at a variety of trims. Ram owns trademarks for iconic names that could return. For example, the “R/T” nameplate is available. We could see an R/T serve as the budget entry-level muscle truck. Additionally, Ram holds the trademark for “Rumble Bee.” Imagine a high-impact yellow or orange Rumble Bee truck. Since Dodge offers high-impact colors like Sublime Green, Octane Red, and Go Mango, it would be logical for Ram to offer matching options.
Regarding engines, I do not believe a V10 is returning. Ram has shown no effort to bring back that engine architecture. Instead, we will likely see revised V8s. This could include a 6.4L 392 Hemi or a 6.2L Supercharged V8. There is also the possibility of a high-output Hurricane inline-six. However, the presence of Hellcat-style wheels suggests high-performance V8s are the target.
Pricing Prediction: The $50k Sweet Spot
Ram has a massive opportunity here. The TRX currently costs over $100,000. That prices many enthusiasts out of the market. However, if Ram follows the Ford Lobo strategy, they could offer a specialized package on a lower trim. For instance, they could take an Express trim and add a muscle truck package.
My prediction is that they are aiming for a sub-$60,000 price point for the entry model. If Dodge sells the Durango 392 around the $50,000 mark, Ram can likely build a truck for that price. Furthermore, a street truck does not require the expensive reinforced frame and heavy-duty suspension of the TRX. You don’t need to engineer it for massive jumps. By removing that off-road hardware, the cost should drop significantly.
Ultimately, we could see a lineup where a 392-powered truck sits around $50,000 to $60,000. Then, a supercharged version could sit closer to $70,000 or $80,000. This would be significantly cheaper than the TRX while offering similar street performance.
We only have to wait until February 9th to find out for sure. Meanwhile, I have a strong source indicating another reveal will happen in the deep southeast within the next 45 days. Stay tuned.
