The automotive world is buzzing about the return of the 2026 Ram TRX. However, many enthusiasts are worried about the potential price tag. Recently, I analyzed some critical data regarding Stellantis pricing strategies. Specifically, the massive price drop on the Jeep Wrangler 392 offers a glimmer of hope. Therefore, we need to discuss if the new Ram TRX will follow suit. In this report, I break down insider leaks, plant intel, and the math behind a possible $20,000 price cut.
Insider sources have confirmed that the TRX is indeed coming back. In fact, Antonio Filosa recently hinted to investors that two SRT Ram products are arriving within 90 days. Consequently, the reveal is much closer than most people realize. Furthermore, previous reports indicated that Tim Kuniskis told employees the TRX would return. As a result, the community is simply waiting for the official announcement. Currently, all signs point to a debut within the next two months.
Related Post
Insider Leaks and Reveal Timing
Recent social media activity provides massive clues regarding the reveal. For example, Tim Kuniskis hinted that he just finished filming an epic reveal for a new product. He did not specify the location to avoid spoiling the surprise. However, I can read between the lines. I know individuals working on this specific production. Moreover, a certain YouTuber attended this filming event. Fans know this influencer for using machinery that spins and goes up and down. If you follow his content, you might spot him with Kuniskis. Therefore, the footage is already in the can.
Additionally, the timeline matches perfectly with Filosa’s comments. He stated that high-performance Ram products are imminent. Thus, we are likely looking at a reveal window of fewer than 60 days. This aligns with the start of the new year auto show season. Meanwhile, fans are eager to see if the truck has changed visually. Based on my information, the changes will be minimal. The focus remains on the powertrain strategy. Stellantis knows that the TRX brand is strong. Consequently, they are moving quickly to get this truck back into showrooms.
Plant Intel: The Hellcat Engine Returns
My sources within the assembly plant have provided concrete details. Specifically, they saw Ram RHO bodies moving down the line with a special addition. Technicians are fitting these trucks with Hellcat engines. To be precise, these are the 6.2-liter supercharged “orange block” engines. They are not the red blocks found in Redeye models. Similarly, they do not match the yellow blocks associated with Demon variants. Instead, Ram is using the standard 700+ horsepower engine we all know and love.
This confirms that the 2026 Ram TRX will retain its legendary V8 status. Currently, these test mules are rolling off the line. As a result, they are likely driving around Detroit for validation right now. If you see an RHO with manufacturer plates, listen closely. You might hear the distinct whine of a supercharger. Ultimately, this proves that Stellantis is not ready to abandon the muscle truck segment just yet.
The Case for a $20,000 Price Cut
Now, we must address the most important factor: pricing. The 2024 Ram TRX Final Edition carried a sticker price near $100,000. For many buyers, this six-figure entry point is a deal-breaker. However, a recent move by Jeep suggests a market correction is happening. Last year, the Jeep Wrangler 392 Final Edition also cost around $100,000. Surprisingly, Jeep recently announced the 2025 Wrangler 392 inventory at a much lower price. The new base price is roughly $80,000. That represents a $20,000 drop in a single model year.
Ram should logically follow this same playbook. Previously, the pricing for these V8 performance vehicles ballooned. Perhaps corporate greed or supply chain issues caused this. Regardless, the market has shifted. If the Wrangler 392 can drop $20,000 with zero reduction in performance, the TRX can too. In fact, a base price between $75,000 and $80,000 would make the 2026 Ram TRX highly competitive. This would position it aggressively against the Ford Raptor R. Furthermore, it would undercut the Raptor R by a significant margin.
Analyzing the RHO vs. TRX Cost Difference
To justify a lower price, we simply need to look at the parts bin. The new Ram RHO is essentially a TRX with a six-cylinder engine. Structurally, the two trucks are nearly identical. They share the same widebody panels. They utilize the same suspension technology. Also, they feature the same wheels, tires, and interior layout. The only major differences are the engine and the transmission. Therefore, the price gap should reflect only those specific components.
I crunched the numbers using Direct Connection crate engine pricing. The retail cost difference between a Hellcat V8 and a Hurricane HO inline-six is roughly $4,000. Additionally, the transmission upgrade adds a few thousand dollars more. However, these hardware changes do not justify a $20,000 price hike over the RHO. Consequently, charging $100,000 for a 2026 TRX makes no financial sense considering how cheap the RHO is. The manufacturing costs simply do not support that premium. If Ram prices the new TRX at just $5,000 to $10,000 above the RHO, they will dominate the market.
Final Thoughts: Buy Now or Wait?
If Ram decides to stick with the $100,000 pricing, I have a clear recommendation. Do not buy it. Instead, you should look for a used 2021-2024 model. Those trucks offer the exact same experience for significantly less money. The 2026 model appears to have no horsepower increase. It has no major exterior redesign. Therefore, paying a premium for a carryover model is unwise. However, if Ram drops the price to the $75,000 range, the conversation changes completely.
At that price point, a brand-new warranty becomes very attractive. Also, you get the updated Uconnect system, comfort and tech that newer RHO feature. I personally regret selling my TRX every single day. It is the ultimate Hellcat application. Specifically, it can tow, haul people, and drag race. If the price is right, I will be the first in line for a 2026 model. But for now, we must wait for the official reveal to see if Ram learned its lesson from Jeep.
